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2022 Annual Retail and Fashion Holiday Guide

21 December 2022

Key perspectives that will shape the retail space in 2022 and beyond.

The holiday shopping season is upon us once again and this year, much like last year, continues to present unique challenges and opportunities for consumer companies and retailers. In this nearly “post-COVID” environment, retailers are focused on a return to brick-and-mortar. While customers are expecting a unique shopping experience whether in-person or online. Increasingly, retailers are willing to offer curated experiences to in-store shoppers; but the rise of in-person shopping also requires crisis preparedness to ensure safety and security inside retail stores.

But all is not lost, as the Hogan Lovells Retail and Fashion team is delighted to bring you our festive Annual Holiday Guide, packed with articles from all corners of the world and on all of the topics that matter to you including:

The benefits of retaining outside vendors for retailers

NFTs and the metaverse - trademark protection for virtual goods

Why brick-and-mortar needs to find its place in an omnichannel retail experience.

Personal Data Protection Law in Indonesia

Crisis preparedness for brick-and-mortar shopping

The desperate research for sustainable gifts

How to make sure your green marketing communications are compliant

New trends in cross-border e-commerce in China

Click here to read more.

Authored by Meryl Bernstein, Yvonne Draheim, Sherry Gong, Lillian Hardy, Richard Welfare, Karina Syahril Antonio, Jennifer Brechbill, Maria Luigia Franceschelli, David Horan, Micaela Bostrom, Tong Zhu, Flora Feng, and Hendrik Schulze.