Getting a handle on social media influencers

Consumer-facing companies are increasingly utilizing social media influencers to get their advertising to targeted audiences and to learn how their products are working for real people....

Hogan Lovells Publications

Data class actions guide

Does your processing of personal data fall within the scope of the GDPR? Are you ready to defend potential data-related litigation – in particular, data class actions?


Hogan Lovells secures win for Olaplex against L’Oréal in patent infringement case

Hogan Lovellshas won a court victory for its client Olaplex, an innovative Californian start-up, in a patent infringement case against L’Oréal. The Court of Appeal in...

Published Works

Five signs your trade secret policy is inadequate Law360

In our age of teleworking, personal cloud data storage, and blurred lines between personal and company computing devices, companies face increased risk of losing valuable confidential...


Soft Drinks Industry Levy ("SDIL") – How We Can Help You

SDIL, also known as 'sugar tax', has been in force since 6 April 2018.There are two rates of tax depending on the sugar content of the drink: 18p per litre on drinks that have...

Hogan Lovells Publications

TMT Horizons 2019

The dynamism of the Technology, Media and Telecoms sector is set to continue.


France – Trade Secrets Protection Optimized with New Procedural Measures Before Courts

The FRAND patent litigation case between Conversant Wireless Licensing SARL and LG Electronics Inc. and LG Electronics France offers a first and exemplary illustration of an extensive use...


The Impact of Intellectual Property on Artificial Intelligence

As artificial intelligence (AI) and machine learning are integrated into an increasing number of products and services, protection and enforcement issues involving patents and trade secrets ...


Lightning Fast IP Reform in China: Trademark Law and Anti-Unfair Competition Law Amended
Registered Content

On 23 April 2019, both China’s Trademark Law (“TML“) and its Anti-Unfair Competition Law (“AUCL“) were amended. The amendments to the TML are aimed at...

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