Practice

Marketing and Advertising

Effective marketing: focused, creative, clear.

Hogan Lovells Publications

Connecting Europe - False advertising in life sciences

In view of the success of our first edition of “False Advertising in Life Sciences”, we are proud to introduce our second edition which is even more thorough.

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Webinar

New developments in false advertising

The marketing of medicinal products and medical devices is highly competitive. Successful advertising often depends on making forceful statements in relation to a product's performance or...

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Hogan Lovells Publications

The opportunities and challenges associated with product labeling and packaging in Europe: Total brand care

From bright and glossy, to refined and elegant, product labeling and packaging convey information, messaging, and claims about a brand. At the same time the labeling and packaging must also ...

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Hogan Lovells Publications

#Trending: The FTC has stepped up regulatory investigations on social media. Is your company in compliance?

Facebook, Instagram, YouTube, and other social media platforms have become the format of choice for many companies that want to advertise their products and services. At the same time, the...

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Publications

Africa Forum Report – London 2017

On 21 June, we held our 4th Africa Forum London event at the Merchant Taylors Hall in the heart of the City.

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Hogan Lovells Publications

Rolling Back the Clock – What the New Administration and Congress Can Do to Halt or Delay the Obama Administration's Midnight Regulations

In the waning months of the Obama Presidency, the exiting administration could finalize new regulations. These so-called “midnight regulations” could affect major sectors of the ...

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